Step 1 of 5 — Your brand
Heading: What does your brand help people do? Fields: Website, category, product description, key differentiators. Helper: “Use information you are comfortable including in your research workspace.”
Step 2 of 5 — Your Page
Heading: Confirm your primary advertiser Page. Helper: “Check the identity before continuing. Your own Page is separate from the 20 competitor slots in this proposed plan.”
Step 3 of 5 — Competitors
Heading: Who should be in your review? Actions: Review suggestions · Add a Page manually. Counter: “{selected}/20 competitor Pages selected.” Suggestions require confirmation; they are not automatically correct.
Step 4 of 5 — Markets
Heading: Where do you want to compare the creative? Helper: “Select up to five supported markets per Page. Country checks keep separate coverage states.” Do not prefill an unverified list of supported countries.
Step 5 of 5 — Starting coverage
Heading: Here is what is available now. States: Available records · Partial history · First check pending · Source unavailable. Helper: “Your first review may use existing observations while collection continues.”
Completion
Primary action: Open my research workspace. Secondary action: Set up MCP later. Confirmation: “Your tracked set has been saved.” Show it only after server confirmation. In the static preview, no tracked set is saved.